News
13/11/2025
In the modern financial landscape, ‘true prestige’ is defined by sophistication and personalized experiences. Southeast Asia Commercial Joint Stock Bank (SeABank, HOSE: SSB) continues to reaffirm its pioneering position with the SeAPremium Lounge model — an exclusive transaction and advisory space dedicated to its Priority customers.
When financial success converges with a refined lifestyle
Amid the pace of modern life, time has become a precious asset. SeAPremium Lounge emerges as an optimal solution, enabling customers to transact swiftly, privately, and securely. Developed under a ‘boutique banking’ model, SeAPremium Lounge offers a dedicated, luxurious, and tranquil banking environment designed exclusively for Priority customers. Every interior detail is meticulously curated and complemented by warm lighting, refined fragrances, and soothing music, all harmonized in a signature navy blue and gold palette that symbolizes prosperity.

With SeAPremium Lounge, SeABank elevates its transaction spaces, offering Priority Customers private moments, premium teas, a tranquil environment, and impeccable service at every turn.
Here, every customer has a dedicated personal financial advisor—an expert who understands their goals, needs, and lifestyle in depth to give the most suitable advice on investment, savings, and optimal wealth management.
Besides the SeAPremium Lounge, SeABank operates 28 priority service counters, bringing the bank’s fast-track services to Priority customers nationwide.
A SeABank representative shared: “SeAPremium Lounge is a statement of our steadfast customer-centric philosophy. We hope that every customer stepping into SeAPremium Lounge may feel like entering a space that mirrors their own values, prestige, and resonates with their unique essence.”
Beyond traditional banking transactions, SeAPremium Lounge is a gateway to a world of privileges, from stays at five-star hotels such as InterContinental, Sheraton, and Hilton, to international-standard golf experiences, airport services, spa treatments, and fine dining. In addition, SeABank regularly hosts exclusive golf events, seminars, and workshops for Priority customers, offering opportunities to connect, socialize, and embrace a refined lifestyle.
Three Values defining SeAPremium prestige
SeAPremium goes beyond Priority banking services to create a comprehensive financial and lifestyle ecosystem, built on three S.E.A core values: Stability, Exclusivity, and Advisory. It enables customers not only to preserve their wealth but also to invest in their unique lifestyle.

Stability: Every financial decision is backed by SeABank’s solid foundation and reputable standing – the Bank received Ba3 ratings with a Stable outlook by Moody’s.
Exclusivity: Each customer is served in a personalized manner, enjoying the Bank’s exclusive and comprehensive privileges.
Advisory: A dedicated team of experts is ready to help customers achieve the perfect balance between financial and life values.
In an era where finance and lifestyle seamlessly blend, SeAPremium Priority Banking stands as the trusted companion of the elite on their journey to the highest life’s value. Like a first-class lounge, SeAPremium Lounge guides customers to secure financial destinations while allowing them to fully savor a distinctive lifestyle.
Become part of the SeAPremium journey today to have every moment of your financial and lifestyle experiences elevated.
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